Sunday, August 18, 2013

Puffins, Barbara's Best-Selling Cereal, Now Non-GMO Verified


Barbara's new packaging of its cereals and snacks with the Non-GMO Project Verified logo is hitting store shelves nationwide this fall and tells the story of the incredible progress the brand has made since 2011 in earning Non-GMO Project Verification for its products.  Shoppers will soon find the Non-GMO Project Verified label on 30 of Barbara's 37 cereals and snacks, including its popular line of Puffins cereals.

What is GMO? A genetically modified organism (GMO) is an organism whose genetic material has been altered using genetic engineering techniques. Organisms that have been genetically modified include micro-organisms such as bacteria and yeast, insects, plants, fish, and mammals. GMOs are the source of genetically modified foods, and are also widely used in scientific research and to produce goods other than food. The term GMO is very close to the technical legal term, 'living modified organism' defined in the Cartagena Protocol on Biosafety, which regulates international trade in living GMOs (specifically, "any living organism that possesses a novel combination of genetic material obtained through the use of modern biotechnology").

Basically, GMO foods are bad for you. So try to avoid them. 

This cereal is SO delicious, the kids love the honey variety, its crisp and clean tasting. 


Disclosure: I received one or more of the products mentioned in this post to help facilitate my review. All opinions are mine and I was not influenced in any way.

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