Parents looking for a car seat that provides style, safety and
convenience can now have it all. Maxi-Cosi, a premier European brand
of Dorel Juvenile, a segment of Dorel Industries (TSX: DII.B, DII.A),
and the world's largest juvenile products manufacturer in its
categories, today announced the launch of the new Mico AP infant car
seat. The re-designed Mico AP now comes equipped with
patented Air Protect® technology to provide unparalleled side impact
protection. The Mico AP is also the lightest weight car seat in its
class on the market.
Available in a wide assortment of color options
ranging from Butter Cream to Posh Purple, the Mico AP features premium
super plush and comfortable fabrics, a padded 5-point harness
to keep baby secure and cozy during the ride. Additional features
include an ergonomic parent handle for extra comfort while carrying. It
also transfers easily from the stay-in-car base to any Maxi-Cosi, Quinny
and other major brand strollers, completing the
perfect solution for a style-conscious travel system that can be used
from birth.
"We're incredibly proud of the new Mico AP and
excited to be offering advanced safety technology in our most popular
infant car seat," said Dan Pennacchio, General Manager of International
Brands at Dorel Juvenile USA. "With a focus on superior safety and
style, by selecting the Mico AP, parents will never have to choose
between safety or comfort for them or their baby."
Rear-facing for children up to 22 pounds and up to
29 inches tall, each Mico AP comes complete with a multi-position sun
canopy with a flip out visor to help protect baby's sensitive
eyes from bright lights. The Mico AP also features the Cozi Dozi™
infant head insert providing extra support needed by infants.
How Air Protect Works
Through the precise release of air, Air Protect compresses and shields children from side impact intrusion and immediately reduces crash forces where the child is most vulnerable – the head. Air Protect does this by extending ride-down, the amount of time it takes to slow a child's movement in a crash. By extending ride-down time, Air Protect creates a slower, softer landing.
Through the precise release of air, Air Protect compresses and shields children from side impact intrusion and immediately reduces crash forces where the child is most vulnerable – the head. Air Protect does this by extending ride-down, the amount of time it takes to slow a child's movement in a crash. By extending ride-down time, Air Protect creates a slower, softer landing.
For additional details on the full Maxi-Cosi product line and where to buy, please visit
www.Maxi-Cosi.com.
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